8 Key Lessons from Pricing Optimization for Banking and Finance

Date: 11 Jun 2008
Duration:

Summary: Savvy executives are examining their pricing strategies because pricing is the moment of truth – the point at which a consumer ‘votes with her pocketbook’ for or against your product.
Pricing optimization is a more advanced approach to pricing that can help you meet your customers’ needs, get a leg up on the competition, and achieve your performance targets in 2008.
Based on pricing optimization implementations and experiences of your industry peers, these eight lessons will help you better understand the impact of pricing on your performance.

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